50 WhatsApp Broadcast Message Examples That Get Replies

WhatsApp's open rate sits around 98%. That's not a typo. Compare that to email's average of 20-25%, and you start to understand why brands are moving their marketing budgets to WhatsApp.

But a high open rate only matters if the message itself gets a response. Most WhatsApp broadcasts fail not because they were not opened — they were — but because the message was generic, too long, or asked nothing specific of the reader.

This post gives you 50 broadcast message examples that are built to get replies. Each one is specific, actionable, and ready to adapt for your business.

How to Use These Examples

Each template uses numbered variables ({{1}}, {{2}}) as placeholders. Before submitting for Meta approval:

• Replace descriptive labels with sequential variables
• Provide realistic sample values during submission
• Match the category (Marketing or Utility) to the actual content

Sales and Promotional Messages (10)

1 — Flash Sale Announcement

Hi {{1}}, our biggest sale of the year is live! 🎉 Get up to {{2}}% off sitewide at {{3}}. Sale ends {{4}} — grab yours before it's gone: {{5}}

2 — New Product Launch

Hi {{1}}, {{2}} just dropped something new. Introducing {{3}} — {{4}}. Be among the first to try it: {{5}}

3 — Festive Offer

Hi {{1}}, wishing you a happy {{2}}! 🎊 Celebrate with {{3}}% off everything in our store this weekend. Shop now: {{4}} | Use code: {{5}}

4 — Limited Stock Alert

Hi {{1}}, just {{2}} units of {{3}} left in stock. Once they're gone, they're gone. Order now: {{4}}

5 — Early Access Offer

Hi {{1}}, you're getting early access to our {{2}} sale — before we open it to everyone. Shop from {{3}} to {{4}} at {{5}}. Your exclusive link: {{6}}

6 — Bundle Deal

Hi {{1}}, buy {{2}} and get {{3}} free — this week only. It's our best value bundle ever: {{4}}

7 — Category Sale

Hi {{1}}, all {{2}} are {{3}}% off until {{4}}. Find your favourites here: {{5}}

8 — VIP Customer Exclusive

Hi {{1}}, as one of our top customers, you get first access to our {{2}} sale. Shop 24 hours before everyone else: {{3}} This link is exclusive to you — not shared publicly.

9 — Price Drop Alert

Hi {{1}}, great news — {{2}} just dropped to ₹{{3}} (was ₹{{4}}). Stock is limited at this price: {{5}}

10 — Clearance Sale

Hi {{1}}, we're clearing out old stock to make room for new arrivals. Up to {{2}}% off on selected items — while stocks last. Browse the clearance sale: {{3}}

Cart Recovery and Re-engagement (8)

11 — Abandoned Cart Reminder

Hi {{1}}, you left {{2}} in your cart. Still interested? Your cart is saved: {{3}}

12 — Cart Expiry Warning

Hi {{1}}, your cart at {{2}} expires in 24 hours. Complete your order before it's gone: {{3}}

13 — Cart Recovery with Discount

Hi {{1}}, still thinking about {{2}}? Here's {{3}}% off to help you decide: {{4}} Use code {{5}} at checkout. Offer valid for 48 hours.

14 — Low Stock Cart Recovery

Hi {{1}}, heads up — only {{2}} units of {{3}} left in stock. Your cart is saved, but stock may not be: {{4}}

15 — Win-Back After 60 Days

Hi {{1}}, it's been a while since your last order! We've added {{2}} new products since you last visited. Here's {{3}}% off to welcome you back: {{4}} | Code: {{5}}

16 — Win-Back — New Collection

Hi {{1}}, our new {{2}} collection just launched — and we thought of you. {{3}} new styles, starting at ₹{{4}}: {{5}}

17 — Re-engagement with Question

Hi {{1}}, we miss you at {{2}}! 👋 Quick question — is there anything we can help you find? Reply and we'll personally recommend something for you.

18 — Lapsed Customer — Exclusive Offer

Hi {{1}}, we want you back. Here's a {{2}}% discount on your next order — no conditions. Use code {{3}} at {{4}}. Valid until {{5}}.

Order and Transaction Updates (8)

19 — Order Confirmed

Hi {{1}}, your order #{{2}} is confirmed! ✅ Total: ₹{{3}} | Expected delivery: {{4}} Track your order: {{5}}

20 — COD Confirmation Request

Hi {{1}}, please confirm your Cash on Delivery order #{{2}} for ₹{{3}}. Reply 1 to confirm or 2 to cancel.

21 — Order Dispatched

Hi {{1}}, your order #{{2}} has been dispatched! 🚚 Carrier: {{3}} | Tracking: {{4}} Expected delivery: {{5}}

22 — Out for Delivery

Hi {{1}}, your order #{{2}} is out for delivery today! Estimated arrival: {{3}}. Please keep ₹{{4}} ready if it's a COD order.

23 — Order Delivered

Hi {{1}}, your order #{{2}} has been delivered. 📦 We hope you love it! Any questions? Just reply here.

24 — Delivery Delayed

Hi {{1}}, we're sorry — your order #{{2}} is running {{3}} days behind schedule. New estimated delivery: {{4}}. Track your order: {{5}}

25 — Return Pickup Scheduled

Hi {{1}}, your return pickup for order #{{2}} is scheduled for {{3}}. Please keep the item packed and ready between {{4}}.

26 — Refund Processed

Hi {{1}}, your refund of ₹{{2}} for order #{{3}} has been processed. Expected credit to {{4}}: {{5}} business days.

Appointment and Reminder Messages (6)

27 — Appointment Confirmation

Hi {{1}}, your appointment at {{2}} is confirmed for {{3}} at {{4}}. Reply 1 to confirm or 2 to reschedule.

28 — Appointment Reminder (Day Before)

Hi {{1}}, just a reminder — your appointment at {{2}} is tomorrow, {{3}} at {{4}}. Need to reschedule? Reply here or call {{5}}.

29 — Appointment Reminder (1 Hour Before)

Hi {{1}}, your appointment is in 1 hour at {{2}}. We look forward to seeing you. 🙂

30 — Payment Due Reminder

Hi {{1}}, your payment of ₹{{2}} for {{3}} is due on {{4}}. Pay now to avoid interruption: {{5}}

31 — Subscription Renewal Reminder

Hi {{1}}, your {{2}} subscription renews on {{3}} for ₹{{4}}. Update your payment details here if needed: {{5}}

32 — Event Reminder

Hi {{1}}, {{2}} is tomorrow at {{3}}. Join link: {{4}} See you there!

Review and Feedback Requests (5)

33 — Post-Delivery Review Request

Hi {{1}}, how's your {{2}} treating you? 😊 Would you mind leaving a quick review? It takes 30 seconds and helps other shoppers: {{3}}

34 — NPS Survey

Hi {{1}}, on a scale of 0-10, how likely are you to recommend {{2}} to a friend? Reply with your score — we read every one.

35 — Photo Review Incentive

Hi {{1}}, share a photo of your {{2}} and get ₹{{3}} off your next order. Upload here: {{4}}

36 — Service Feedback

Hi {{1}}, how was your experience with {{2}} today? Reply 1 for Great, 2 for Okay, 3 for Not Happy. We'll follow up on anything below a 3.

37 — Google Review Request

Hi {{1}}, thank you for being a {{2}} customer! If you have 2 minutes, a Google review helps us a lot: {{3}} Thanks in advance. 🙏

Back-in-Stock and Waitlist (4)

38 — Back in Stock

Hi {{1}}, great news — {{2}} is back in stock! 🎉 Only {{3}} units available. Grab yours before it sells out again: {{4}}

39 — Waitlist Notification

Hi {{1}}, you're on the waitlist for {{2}} — and we now have stock. Claim yours in the next 24 hours before we open it to everyone: {{3}}

40 — New Arrival Alert

Hi {{1}}, {{2}} just arrived and it's selling fast. New styles, new sizes — shop now: {{3}}

41 — Reorder Reminder (Consumables)

Hi {{1}}, your {{2}} should be running low about now. Time to restock? Reorder in one tap: {{3}}

Educational and Value Content (5)

42 — Tip of the Week

Hi {{1}}, here's your {{2}} tip for this week: {{3}} Want more like this? Reply YES and we'll keep them coming.

43 — How-to Guide

Hi {{1}}, we put together a quick guide on {{2}} — just for you. Read it here: {{3}}

44 — Product Care Tip

Hi {{1}}, quick tip to get the most out of your {{2}}: {{3}} Any questions? Just reply here.

45 — Industry Update

Hi {{1}}, something important changed in {{2}} this week. Here's what it means for you: {{3}}

46 — Case Study / Success Story

Hi {{1}}, here's how {{2}} used {{3}} to achieve {{4}}. Read the full story: {{5}}

Lead Generation and Qualification (4)

47 — Free Consultation Offer

Hi {{1}}, we're offering free {{2}} consultations this week. Only {{3}} slots left — book yours: {{4}}

48 — Free Trial Invitation

Hi {{1}}, {{2}} is offering a free {{3}}-day trial — no credit card needed. Start today: {{4}}

49 — Webinar Invitation

Hi {{1}}, you're invited to our free webinar: "{{2}}" Date: {{3}} | Time: {{4}} Register here: {{5}} Spots are limited.

50 — Quiz or Assessment

Hi {{1}}, take our 2-minute {{2}} quiz and get a personalised recommendation. Start here: {{3}}

What Makes These Messages Work

They are specific. "40% off sitewide until Sunday" beats "Big sale on!" because the reader knows exactly what to expect and when to act.

They are short. Every example above fits in 3-5 lines. WhatsApp is not email — long messages get skimmed or ignored.

They have one CTA. A message that asks the reader to do one thing converts better than a message that asks for three.

They feel personal. Using {{name}} and {{product}} — referencing what the reader specifically cares about — makes a broadcast feel like a 1:1 message.

They give a reason to reply. Questions, confirmations, and rating prompts invite engagement. Broadcasts that invite no reply get no reply.

Sending Broadcasts at Scale with Mindlytics

The templates above are built for the WhatsApp Business API. With Mindlytics, you can:

• Send to unlimited opted-in contacts from a single campaign
• Segment your list by behaviour, purchase history, or location
• Personalise each message with contact-specific variables
• Track delivery, read, and reply rates per campaign
• Schedule campaigns in advance

Messaging costs are at Meta's standard rates — no markup.

Frequently Asked Questions

How many people can I send a WhatsApp broadcast to?

With the WhatsApp Business App: up to 256 per list, and only to contacts who have saved your number. With the WhatsApp Business API: unlimited, with no requirement for contacts to save your number.

Do recipients know they received a broadcast?

No. Each message arrives as a private, individual chat. Recipients cannot see other recipients.

Can I include images or videos in broadcast messages?

Yes. WhatsApp message templates support image, video, and document headers. Rich media templates typically get 20-30% higher engagement than text-only ones.

What is the best time to send WhatsApp broadcasts in India?

For most D2C and e-commerce businesses: 10 AM-12 PM and 6 PM-8 PM IST on Tuesday through Thursday. Avoid late nights and Monday mornings.

How do I avoid getting blocked when sending broadcasts?

Send only to opted-in contacts. Keep message quality high and relevant. Do not send more than 2-3 marketing messages per week per contact. Use the WhatsApp Business API for large volumes — it gives you delivery controls the Business App does not.

Can I schedule broadcasts in advance?

Yes, with a platform like Mindlytics. You can schedule campaigns for a specific date and time and set them to go out automatically.

What is the ideal length for a WhatsApp broadcast message?

3-5 lines for promotional messages. Anything longer loses attention. For transactional messages (order updates, reminders), keep it factual and under 4 lines.

Related reads:

• How to Run WhatsApp Broadcast Campaigns the Right Way
• WhatsApp Broadcast vs WhatsApp Group: Key Differences Explained
• Best Time to Send WhatsApp Broadcast Messages